Levi's + Google Jacquard Jacket Launch

We developed a launch strategy, co-branding, a 60 second video spot and packaging for the launch of this new Google + Levi's wearable tech at Google I/O 2016. 

My Role: Art Director & Graphic Designer
Creative Director: Connie Lui
Created @ Imprint Projects


Co-Branding

I/O Introduction Video

Influencer Packaging (Concept Render)

In-Store Packaging (Concept Render)

Paperbox-2.jpg